Email is still the MOST powerful online marketing tool today.
Through the magic of words you will build relationships
Youtube and web site videos may take the place of yesterday’s marketing strategies, but nothing will replace email. In fact, every promotional video contains the “fill in your email” opt in box that captures your information for marketing purposes.
So good old fashioned email cannot be beat!
Email BUILDS personal relationships and opens up the avenue to teach your present and future customers the benefits of your products, services or opportunity after you establish that relationship and trust.
- It pumps up your subscribers desire to become team members.
- Enables you the ability to launch new products.
- Announces webinars, special offers and upcoming events,
- Follow ups with additional offers, products and services.
- Provides the format to mentor one on one get feedback and suggestions
When someone opts in to your email list/newsletter- you start out with the initial “Thank you” note. You then offer value for reading your emails. Sound advice and strong content will keep your subscribers, and turn them into customers.
As your subscriber list grows you can move to prewritten response templates targeted to mail on a set timeline. Or have an auto responder when you are ready to make that investment, do it for you.
Creating an email template is very easy- a simple thank you intro, below is a good example.
{Hi “their name”
-Thank them and offer some intro as to what you will do for them
-Express your desire they will like the newsletter and go into a bit more about what you plan to cover
-Explain a little about you and end this part with a warm fuzzy
-Next an action motivator
-Than an what is coming
-End with
-Branding
-And a self branding catch phrase
-Your name
-Contact info}
Each template can be re-used as needed, and you can categorize the layout of your marketing plan to introduce your subscribers to each part of your business and yourself.
Don’t wait a day longer and let the next issue of my Newsletter go to your competitors email box, along with your customers sign up today to see what YOU have been missing.
WE make the future- it is up to each of us what ours will be
To Your Success
Take Care
Sandy Metcalf
